I developed a range of digital and print sales materials for BOS Security, including case studies, whitepapers, rack cards, press releases, and more. Over almost four years, I produced and compiled a robust SharePoint page for the sales team to utilize, consisting of more than 30 whitepapers, 20 case studies, and over 20 print materials. I collaborated closely with the Sales Manager, VP of Technology, and CEO to create effective resources that educate clients and drive more contract signings.
Case Studies
The Stolen Car Case Study details an incident resolved by the VirtuGuard Command Center, preventing high-value theft for a car dealership collective client. The sales team shared this case study with prospective clients to showcase how the service performed and why it was valuable to the client.
In collaboration with partner technology company Camect, we created a one-page case study detailing how Camect technologies improved VirtuGuard services and added additional value for clients of both companies.
Whitepapers
To promote additional services offered by the VirtuGuard Command Center, I created a one-page whitepaper for the sales team to utilize.
To educate prospective clients on VirtuGuard remote video monitoring, I designed this one-page flyer detailing how the service works, technology capabilities, and more.
Press Release
To announce and promote a new certification achievement, I wrote and distributed a press release to industry and local publications.
The sales team regularly attended industry trade shows and events to build brandawareness and generate new leads for both clients and the channel partner program. Here is a rack card I designed for trade show tabling.